Don McGuire is Senior Vice President and Chief Marketing Officer of Qualcomm Incorporated. In this role, McGuire leads global marketing across all Qualcomm’s businesses, as the company continues to diversify beyond mobile into new industries. McGuire oversees all aspects of marketing including, corporate communications, advertising, creative, media, brand management, product and technology marketing, partner and channel marketing, sales and ecosystem enablement, marketing strategy, planning and operations, and data science.